Garden Route Guest House
60% Direct Booking Increase
Solutions Used
Results That Speak for Themselves
Measurable improvements across the business
60%
Increase in direct bookings
R15K
Monthly commission savings
45%
Repeat guest rate
30%
Upsell revenue increase
4.9/5
TripAdvisor rating
The Problem They Faced
OTA commission fees were eating 20-30% of revenue. The property had no system to capture guest emails or encourage direct bookings.
70% of bookings through OTAs (high commissions)
No guest database for marketing
Lost repeat guests to OTA remarketing
No way to upsell services
Manual check-in/out process
How BizAI Helped
Smart CRM captures all guest data, Marketing Engine runs automated pre-arrival and post-stay campaigns, driving direct bookings and repeat visits.
Direct Booking Campaigns
Automated emails to past guests offering exclusive direct booking rates.
Pre-Arrival Upselling
Automated messages offering room upgrades, activities, and special packages.
“We went from 70% OTA bookings to 60% direct. That's R15,000 in commission savings monthly plus guests who know us by name and keep coming back.”
Sarah Thompson
Owner, Garden Route Guest House
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